Adidas CrazyFast & UltraBoost Sneakers

Tryon the new Adidas sneakers

Experience a revolution in online shopping with the Adidas CrazyFast and UltraBoost Sneakers, now available in 3D and AR. Step into the future and explore every detail of these iconic sneakers — from the precision-engineered 4D soles to the unparalleled comfort of the Boost foam. Visualize how these Adidas classics would complement your style or fit into different settings, with no need to leave your home.

The innovative AR sneaker tryon format is the result of a fruitful partnership between Adidas, Teads, and Atelar. The Teads marketing platform amplified the impact of Adidas sneaker advertising thanks to its global reach. User engagement and sales growth were a natural consequence of the creative collaboration of these three progressive and forward-looking brands.

Client
Adidas, Teads
Platform
Web, Mobile, Desktop, ADs
Services
Development, 3D Modelling, Texturing
Objectives
Increase Engagement and Dwell Time
adidas crazyfast sneakers

Adidas CrazyFast

Adidas X CrazyFast football cleats are designed for speed, agility, and ball control on artificial turf. They are made with high-quality materials that ensure comfort and performance on the pitch. Separately, these cleats also feature great lacing that allows you to adjust the fit to your foot.

The outsole is made of rubber with many small spikes that provide excellent traction and guarantee maximum stability. A local killer feature is the Traxion technology, which provides the best cushioning and grip for the boots.

Well, and of course, it is impossible not to mention the original sporty design. The shoes are made in white color with lime inserts that make the shoes dynamic and stylish.

View sneakers in 3D and Tryon in AR

Imagine you're shopping online for a new pair of kicks and you've got your eyes set on these sneakers. You're excited, but you also want to make sure your choice fits you. After all, these aren't just any shoes — they're Adidas! Now, thanks to the magic of technology, you can check out these snazzy sneakers from all angles, just like you would if you were in an actual store.

We have made the most accurate and realistic 3D models of Adidas CrazyFast & UltraBoost Sneakers, designed specifically for viewing in augmented. They are 100% true to life — you can see for yourself by comparing them to the official products. Literally every point on the shoes has been transferred to a pixel.

adidas sneakers football